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		<title>Samsung разделяет производство ЖК и OLED панелей</title>
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					<a href="http://www.hdtv.ru/">HDTV.ru</a> > Новости индустрии > <a href="http://www.hdtv.ru/news/industry/15812-samsung-razdelyaet-proizvodstvo-zhk-i-oled-paneley.html">Samsung разделяет производство ЖК и OLED панелей</a>
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					<h1>Samsung разделяет производство ЖК и OLED панелей</h1>
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					<small>06.04.2015</small>
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<div align="center"><!--dle_image_begin:http://www.hdtv.ru/uploads/posts/2015-04/1428312737_samsung.jpg|--><img src="http://www.hdtv.ru/uploads/posts/2015-04/1428312737_samsung.jpg" alt="Samsung разделяет производство ЖК и OLED панелей" title="Samsung разделяет производство ЖК и OLED панелей"  /><!--dle_image_end--></div><br /><br />Samsung Display вновь в центре внимания отраслевых новостей, компания снова разделяет подразделения по производству ЖК и OLED панелей, после слияния в 2012 году. Предполагается, чтобы это позволит укрепить маркетинговые возможности каждого из подразделений, имея в каждом секторе специалистов по продажам верхнего ранга. Samsung Display надеется возобновить свой телевизионный OLED бизнес.<br /><br />По данным отраслевых источников, по Samsung Display разделение бизнес единиц  состоит в изменении стратегии продаж и маркетинга. Сегодня ЖК бизнес Samsung Display фокусируется на телевизорах, мониторах и планшетных ПК, в то время как OLED бизнес вращается вокруг мобильных телефонов, а это означает, что они имеют разные целевые группы покупателей.<br /><br />Некоторые обозреватели предсказывают, что изменения в структуре в тоже время будет новым шансом для OLED бизнеса Samsung Display. Ожидания  новых инвестиционных проектов по восстановлению подразделения OLED возрастают, после того как высшее руководство Samsung начало изучать возможности инвестиций в OLED дисплеи следующего поколения.<br /><br />Предсказание, что телевизионный OLED бизнес Samsung будет возобновлен в ближайшее время становится все более и более убедительным. В настоящее время Samsung Display занимается разработками новых телевизионных OLED панелей и вопросами массового производства.
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