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		<title>Резкое снижение продаж DVD и Blu-Ray дисков</title>
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					<a href="http://www.hdtv.ru/">HDTV.ru</a> > Новости индустрии > <a href="http://www.hdtv.ru/news/industry/14724-rezkoe-snizhenie-prodazh-dvd-i-blu-ray-diskov.html">Резкое снижение продаж DVD и Blu-Ray дисков</a>
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					<h1>Резкое снижение продаж DVD и Blu-Ray дисков</h1>
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					<small>18.04.2014</small>
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<div align="center"><!--TBegin--><a href="http://www.hdtv.ru/uploads/posts/2014-04/1397797947_blu-ray.jpg" onclick="return hs.expand(this)" ><img src="http://www.hdtv.ru/uploads/posts/2014-04/thumbs/1397797947_blu-ray.jpg" alt='Резкое снижение продаж DVD и Blu-Ray дисков' title='Резкое снижение продаж DVD и Blu-Ray дисков'  /></a><p class="thumb_enlarge"><img src="/engine/skins/images/enlarge.png" width="16" height="16" border="0">Кликните на картинку для ее увеличения</p><!--TEnd--></div><br /><br />По последним данным, опубликованным аналитиками из немецкой компании GFK, наблюдается резкое снижение продаж на рынке DVD и Blu-Ray дисков. <br /><br />Франция всегда была одним из основных рынков домашнего видео в Европе, с аудиторией очень чувствительной к технологическим инновациям, большой склонностью к покупкам и, следовательно, позволяет надежно оценить текущие тенденции. По последним данным продаж дисков DVD и Blu-Ray во Франции, после первоначального спада в 2013 году, первый квартал 2014 года выглядит еще хуже с общим падением 13,8% по объему (проданных штук) и 19,6% в стоимостном выражении. В течение 12 месяцев (с апреля 2013 по март 2014 г.), продажи на рынке DVD и Blu-Ray сократились на 15,4%.<br /><br />В течение первого квартала 2014 года реализация DVD сократились на 15,8%, в то время как Blu-ray, кажется, держатся лучше (-1,2%). Но чтобы противостоять падению продаж,  цены были снижены, что приводит к сокращению выручки на 22,7%. Средняя цена нового Blu-Ray в настоящее время составляет 21,94 евро, что на 3,3% дешевле, по сравнению с 2013 г. <br /><br />В свете этих данных, спасение для рынка видеозаписи на оптические диски многие видят в переходе на 4K Blu-ray.
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