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		<title>Sony и Panasonic ведут переговоры о производстве OLED телевизоров</title>
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					<a href="http://www.hdtv.ru/">HDTV.ru</a> > Новости индустрии > <a href="http://www.hdtv.ru/news/industry/12020-sony-i-panasonic-vedut-peregovory-o-proizvodstve-oled-televizorov.html">Sony и Panasonic ведут переговоры о производстве OLED телевизоров</a>
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					<h1>Sony и Panasonic ведут переговоры о производстве OLED телевизоров</h1>
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					<small>27.05.2012</small>
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<div align="center"><!--dle_image_begin:http://www.hdtv.ru/uploads/posts/2012-05/1338098888_sonypanas2.jpg|--><img src="http://www.hdtv.ru/uploads/posts/2012-05/1338098888_sonypanas2.jpg" alt="Sony и Panasonic ведут переговоры о производстве OLED телевизоров" title="Sony и Panasonic ведут переговоры о производстве OLED телевизоров"  /><!--dle_image_end--></div><br /><br />По сообщению агентства  Рейтерс Sony и Panasonic ведут переговоры о совместной разработке технологии для массового производства OLED телевизоров – нового поколения HDTV, которое должно прийти на смену нынешним ЖК и плазменным моделям. Таким образом, японские компании стараются догнать корейских конкурентов Samsung Electronics и LG Electronics, планирующих нынешним летом начать продажи 55 дюймовых OLED телевизоров, которые представляют собой панель толщиной 4 мм, обладают более четким и контрастным изображением при пониженном энергопотреблении, в сравнении с продаваемыми сегодня плазменными и жидкокристаллическими моделями.<br /><br />Вместе с тем, некоторые японские аналитики скептически относятся к возможностям своих компаний, слишком далеко отпустивших конкурентов в OLED гонке. "ТВ бизнес Sony и Panasonic не будет успешным, если они будут разрабатывать и продавать OLED телевизоры в одиночку. У них нет выбора, кроме как найти партнера", сказал Макото Кикути, генеральный директор компании по управлению активами Myojo. В качестве такого партнера, в частности, предполагается тайваньская компания AU Optronics.<br /><br />Акции Sony, которая делает телевизоры Bravia и Panasonic, который продает телевизоры под маркой Viera, резко упали во вторник на прошлой неделе. Спад составил у Sony 3,3 %, у Panasonic 4 %, биржевой индекс достиг самого низкого уровня за последние три десятилетия, поскольку инвесторы сомневаются, что есть стратегия, способная вывести из кризиса убыточное для компаний производство телевизоров.
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